Below is an article by Charles Scicolone about the meeting in New York on December 2nd for the presentation of Tenuta del Meriggio wines to journalists and ope ...
Tenuta del Meriggio
Vineyards and Wines of Irpinia
Discovering the project "Wine of Meriggio in America"
The irpinian winery Tenuta del Meriggio promotes its wines in the U.S. market thanks to a series of initiatives funded by the CMO wine third countries.
What kind of project is this?
The project “Wine of Meriggio in America” is part of the OCM wine and it aims at promoting quality Irpinian wines on the U.S. market.
The CMO wine is a regulation of the European Union related to the wine sector, which also regulates the non-repayable grants awarded to wineries. In Italy, funding is provided by the Ministry of Agriculture and the Departments of Agriculture of the individual regions.
More specifically, the CMO wine third countries, to which the project “Wine of Meriggio in America” belongs, have the function of supports companies in a series of promotional activities conducted also abroad such as participation in trade fairs, the organization of tastings in restaurants, etc.. There are also founding opportunities for the incoming of potential customers at their winery.